Archive for August, 2010

Melt Review Featured on ABC News NOW

Tuesday, August 31st, 2010

On the heels of The Supermarket Guru's positive review of Melt Buttery Spread, Phil Lempert appeared on ABC News NOW's Now You Know program, in a segment on New Grocery Product Reviews.

Lempert recapped his review of Melt, and discussed the product in more detail with host Stephanie Sy.  They discussed the smell and taste of Melt, the combination of ingredients that give it it's unique taste, and the several ways that they tried Melt: As-is out of the package, as a spread, and used in cooking.

In all cases, Lempert noted that Melt performed very well, and he reiterated that Melt is a good replacement for butter.

You can watch the entire ABC News NOW video segment here: Melt Review Featured on ABC News NOW

If you'd like to find a store near you that carries Melt, enter your ZIP code into the Store Finder Search on our website.

We also invite you to find us on Facebook, or follow us on Twitter to keep up with the latest news and information about Melt.

The Supermarket Guru Says We’re a Hit!

Friday, August 27th, 2010

Phil Lempert, known worldwide as The Supermarket Guru®, recently included a review of Melt Buttery Spread in his weekly New Food Product Hits & Misses video series.  And we're thrilled to report that he rated Melt as "A HIT!"

Scoring 93 points, Lempert notes:

This product is a HIT! If you are looking for a butter or margarine replacement Melt is for you. With a great butter flavor, this blend of coconut, canola, palm, soybean and flaxseed oils has an excellent mouth feel and consistency. 100% cholesterol free and just 8 grams of fat per tablespoon.

See the full video — the review of Melt starts at about 2:45 — on our website here: Supermarket Guru Rates Melt Buttery Spread as a Hit!

And of course, if you'd like to find where you can buy Melt for yourself, enter your ZIP code in our Find a Store locator.

New Recipe: Cream Cheese Frosting

Monday, August 16th, 2010

We could tell you about all the different ways to use Melt Buttery Spread, but it's so much better when others do that for us.  And that's just what's happened here.

Over at Design Eat Play, Crissie posted a new recipe for Cream Cheese Frosting, using Melt instead of butter.  And we have to say, it looks and sounds terrific!

Here's the recipe, which she adapted from one found on The Repressed Pastry Chef:

  • 1.5 tablespoons Melt Buttery Spread – COLD
  • 1 8oz pkg of cream cheese – room temperature, divided in three parts
  • 1 tablespoon shortening
  • 1 teaspoon vanilla extract
  • 1 cup powdered sugar

In an electric stand mixer or hand mixer, beat butter until light and fluffy. In thirds, add in the cream cheese until well blended. Add in the shortening and vanilla and mix until well combined. Slowly, add the powdered sugar until it is all mixed in. Then mix on med-high until light and fluffy (3-5 minutes).

Have you got a recipe using Melt that you'd like to share?  Let us know! Leave us a comment, post it over on our Facebook page, or give us a shout on Twitter.  We'd love to hear from you.

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